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Know which ad brought every WhatsApp chat.

Scan a QR. Your chats become a leads list tied to the ads that sent them, and the ad platforms learn which leads bought.

Create an accountHow it works
LeadCame fromStatusLast message
Hamad A.Is the Ramadan package still on? (ref K7Q2MD) MetaConverted14 Oct, 06:12
NouraHow much for 3 rooms? SnapchatQualified14 Oct, 05:47
+966 55 410 2287Hello, I would like to know more. TikTokNew14 Oct, 05:05
FaisalDo you deliver to Kuwait? MetaNot a fit13 Oct, 19:31
Example leads list. Names and numbers are made up.

Ads Manager counts chats. Your sales sheet counts orders. They never meet.

Click-to-WhatsApp is where a lot of GCC ad money goes, and it is the part with the weakest numbers. The platform reports conversations started. You know who paid. Nobody joins the two, so budgets follow the ads that get the most chats, not the most customers.

Wasel sits on your WhatsApp and joins them: who wrote, which ad brought them, and whether they became a customer.

Your number, connected by QR

Scan once from WhatsApp on your phone, like WhatsApp Web. Keep using WhatsApp as you do now.

Every chat becomes a lead

New conversations land in one list with the ad platform they came from. Mark each one: not a fit, qualified, converted.

A landing page with your pixels

One page, one WhatsApp button, your Meta, TikTok and Snapchat pixels. The tap is tracked before the chat opens.

The platforms learn what a good lead is

When you mark a lead qualified or converted, that event goes back to Meta, TikTok and Snapchat, so their algorithms can find more people like your buyers.

Four steps to your first tracked lead

  1. Create an account. I approve every new account by hand.
  2. Connect your WhatsApp. Scan the QR from your phone. Chats start arriving as leads.
  3. Publish your landing page. Add your pixel IDs and point your ads at it.
  4. Mark your leads. Each mark is sent to the ad platforms as a conversion.
The details, event by event

Worth knowing first

It connects the way WhatsApp Web does.
Wasel links to your number like a computer you scan in. WhatsApp does not officially support tools that read chats this way, and it can limit numbers it sees as automated. Wasel only reads; it does not send bulk messages.
Your chats stay yours.
Messages are stored so you can see each lead's conversation. You can disconnect your number and delete your data at any time.
Numbers come from your own sales.
Wasel shows what your WhatsApp and your marks say. It does not estimate or promise results.

See your leads next to your ads.

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